Usage-based token pricing is a temporary bridge, not a terminal business model. For mature companies targeting sustainable profitability over mere scale, pricing must tie directly to economic impact. The most durable platforms will evolve beyond traditional subscriptions into a hybrid of software and performance contracts. Outcome-based pricing forces vendors to absorb the messiest operational frictions, inherently generating massive switching costs. Market winners will ruthlessly charge for the verifiable financial results they can explicitly control.
Tarun MathurShare
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