On August 19, 2026, Unitree Technologies listed on the STAR Market at an issue price of RMB 150.80, corresponding to a post-issue market capitalization of approximately RMB 61 billion. On its first trading day, the stock price surged to RMB 1,100 intraday, implying a market capitalization of about RMB 444.9 billion, and closed at RMB 341.8 billion. Thereafter, the stock price declined consecutively: it closed at RMB 687 on August 20, RMB 672.41 on August 21, and further dropped to RMB 603.08 on August 24, with a total market capitalization of approximately RMB 243.9 billion.
In just four trading days, Unitree's stock price retreated more than 45% from its intraday high on its listing day, erasing over 200 billion yuan in market value, yet it still remains approximately 300% above its offering price. Short-term stock movements are clearly influenced by scarce float, market sentiment, and circulating supply, but the underlying valuation raises a more difficult question: Why is a robotics company with projected 2025 revenue of about 1.7 billion yuan and first-half 2026 revenue of approximately 1.15 billion yuan still priced at around 240 billion yuan after a sharp correction?
Zhang Feida, Associate Professor of Accounting at CEIBS, applied the Ohlson residual income model to analyze Unitree Robotics across four valuation dimensions—ROE (return on equity), sustainability, growth, and risk—to attempt to answer this question.

In the article "Is SpaceX Worth $2.5 Trillion?" I previously introduced the Ohlson Residual Income Model: a company’s value depends not only on its current book value (physical worth) but also on its ability to consistently generate residual income above its cost of capital (soul value). Readers interested in the model can refer back to the previous article; I will not repeat the formula here.
When comparing these two newly public companies, SpaceX must demonstrate when its massive capital expenditures and current losses will translate into sustained cash flow. Unitree Robotics, on the other hand, faces a different challenge: it is already profitable but remains small; having gained additional capital through its public listing, can it sustain its current high returns as long-term growth?
Technological leadership is an industry assessment; company excellence is an operational assessment; a stock being cheap is a price assessment. These three may sometimes align, but they can also diverge.
01
What has Unitree demonstrated?
What did the market buy in advance?
Unitree Robotics is not a robot company that relies solely on viral videos for attention without generating revenue.
In 2025, the company achieved revenue of approximately RMB 1.699 billion, a year-over-year increase of 332.6%; net profit attributable to shareholders was approximately RMB 278 million, while non-GAAP net profit attributable to shareholders, excluding non-recurring items, was approximately RMB 591 million, and net cash flow from operating activities was approximately RMB 670 million. The non-GAAP net profit exceeded the net profit attributable to shareholders in 2025, primarily because a one-time share-based compensation expense was classified as a non-recurring item.
For a general-purpose robotics company still in a phase of rapid technological iteration, it is uncommon for scale growth, profitability, and positive cash flow to occur simultaneously.
Notably, the listing prospectus reveals that for the first half of 2026, the company’s revenue reached RMB 1.152 billion, a 48.54% year-over-year increase; attributable net profit was RMB 274 million, while non-GAAP net profit stood at RMB 244 million, a 19.34% year-over-year decline, and net cash flow from operating activities was RMB 232 million, down 32.53% year-over-year. Growth continues, but profit quality and cash conversion are beginning to feel pressure from increased R&D and sales investments.
Unitree's revenue growth also does not rely entirely on high-priced research prototypes. Through in-house development of core components, motion control, and supply chain integration, the company has gradually transformed its quadruped and humanoid robots into products ready for mass production and sales.
In 2025, the company shipped over 5,500 humanoid robots, having accomplished one of the hardest steps for any robotics startup: moving from making a prototype to selling a product.
But the price given by the capital market is not just rewarding this 2025 report card.
The company valuation at the issuance price was approximately RMB 61 billion, yielding an approximate P/E ratio of 103x and a P/S ratio of 36x based on the estimated non-GAAP net profit for 2025. By the closing price on August 24, the company’s market valuation had risen to approximately RMB 243.9 billion, resulting in an approximate P/E ratio of 413x and a P/S ratio of 144x using the same metric.
This means the market is not just valuing Unitree’s current RMB 600 million in adjusted net profit, but also anticipating much larger commercialization potential: robots entering factories, warehouses, commercial services, and even homes; Unitree evolving from a hardware manufacturer into an embodied AI platform; and today’s thousands of units shipped eventually scaling to hundreds of thousands, or even millions, of deployments.
This article seeks to answer: How much of the approximately RMB 240 billion price reflects reasonable expectations, and how much depends on the company maintaining high-quality execution over the long term to realize?

Figure 1. Unitree's Four-Dimensional Value Analysis Framework
02
Four dimensions,
Assess the future value of Unitree Robotics
One
ROE: High Returns Before Listing—Can It Be Rebuilt After IPO?
The Olsen model places ROE at the core of value creation, because a company can generate sustained residual earnings only when its ROE exceeds shareholders’ required return over the long term. Growth truly adds value only when new investments continue to generate returns above the cost of capital. For Unitree Technology, ROE should not be viewed merely as a favorable ratio; instead, DuPont analysis is more appropriate, breaking it down into three dimensions: profitability (product strength), operational efficiency, and capital management capability.
ROE = Net Profit Margin × Asset Turnover × Equity Multiplier
Applying these three aspects to a robotics company, they can be understood as whether the product can generate sufficient profit, whether assets can be efficiently turned over, and whether management can effectively utilize leverage—corresponding respectively to profitability (product strength), operational efficiency, and capital management capability.
➊ Profitability (Product Strength): With technological leadership, can it consistently be converted into profits?
Unitree's profitability primarily stems from its product strength. In 2025, the company generated revenue of approximately RMB 1.699 billion, a non-GAAP net profit attributable to shareholders of approximately RMB 591 million, and a net cash flow from operating activities of approximately RMB 670 million. More importantly, the company has transformed robots from high-cost research prototypes into mass-producible products through in-house development of core components, motion control, full-system design, and cost engineering.
For robotics companies, product strength does not mean the higher the price, the better; rather, it lies in whether performance improvements can occur simultaneously with cost reductions. Lowering prices helps increase installation volumes, but to avoid pressure on gross margins, unit costs must decline faster, or software, service, and solution revenues must gradually offset the gross margin pressure caused by hardware price reductions.
Key metrics to monitor in the future include gross margin, unit manufacturing cost, R&D conversion efficiency, and whether new products can continue to maintain a competitive performance-to-price ratio.
Actual data from the first half of 2026 further highlighted this stress test: revenue grew 48.54% year-over-year, but this marked a clear slowdown compared to the 332.6% surge in 2025; during the same period, non-GAAP net profit declined 19.34% year-over-year, and net operating cash flow fell 32.53% year-over-year. The company attributed these changes primarily to an expanded R&D team, new product development, and increased sales investments. For a newly listed high-growth company, the next critical step is not just sustaining growth, but demonstrating that the additional R&D and sales investments can be converted back into improved profitability and cash flow.
② Operational Capability: Can assets be turned over faster, from R&D and production to collections?
One of Unitree’s advantages before its listing is its relatively light asset structure, rapid product iteration, and strong operating cash flow. The robotics industry evolves quickly, and operational capability is not only reflected in factory production efficiency but also in the ability to maintain a sufficiently short cycle across the entire process—from R&D initiation and product finalization to supply chain procurement, manufacturing, delivery, and customer payment.
After the IPO, this advantage will face new challenges. The raised funds will be used for robotic model and body development, new product development, and the construction of manufacturing facilities, potentially increasing fixed assets, inventory, and R&D investment.
If capacity expansion outpaces real demand growth, or if new use cases require extensive manual customization, asset turnover may decline. In the future, focus should be placed on inventory turnover, accounts receivable, operating cash flow conversion, capacity utilization, and deployment cycles per use case.
➌ Capital Management Capability: After going public, the greatest challenge is not fundraising, but capital allocation.
The high returns prior to Unitree's listing were not primarily amplified by high financial leverage. The company previously maintained a low debt-to-asset ratio and minimal short-term borrowings; as of June 30, 2026, its attributable net assets amounted to approximately RMB 2.88 billion, while the net proceeds from the IPO were about RMB 5.917 billion—roughly 2.05 times the existing net assets at that time. This means that the new capital would significantly and immediately increase the “denominator” of shareholder equity, without proportionally increasing net profit. Therefore, a temporary decline in ROE after listing is not only unsurprising, but mathematically inevitable.
This in itself is not a bad thing; the key is what return the new capital ultimately generates.
Capital management is not just about whether to use leverage; more importantly, it involves prioritizing investments in R&D, manufacturing facilities, new products, and ecosystem development—determining which projects to scale up and which to cut losses on promptly.
Funding creates value only when the marginal return on new capital consistently exceeds the cost of capital, rather than merely expanding the balance sheet.
Financial Conclusion
Unitree’s next phase of ROE must be rebuilt through higher product margins, asset turnover, and disciplined capital allocation—not just leverage. An IPO is not the end goal of high ROE, but rather a reset of the capital denominator.

Two
Sustainability: Can the moat evolve from performing to working?
A high ROE occurring for only one year cannot justify a high valuation. The Olsen model is more concerned with how long such excess returns can be sustained. Sustainability in operations translates to the question of moat: Can today’s technological advantages continue to generate profits and cash flow amid competition, price reductions, and industry evolution?
Unitree’s most direct moat lies in its motion control and full-stack engineering capabilities. From quadruped robots to humanoid robots, the company has developed strong synergies across motors, gearboxes, joints, motion control, reinforcement learning, full-system design, and cost engineering. The value of these capabilities is not only evident in the high-difficulty movements shown in videos, but also in the ability to rapidly and cost-effectively turn new movements, new models, and core components into market-ready products.
Investors need to distinguish between two types of value. The first is demonstration value: the ability to run, jump, flip, and punch, showcasing motion control and integrated engineering capabilities. The second is production value: the ability to operate continuously for hours—or even thousands of hours—in unfamiliar environments, maintaining stable task success rates, controllable maintenance costs, rapid recovery after failures, and a total cost of ownership lower than human labor or traditional automation solutions. The former is more likely to generate traffic and early orders, while the latter is more likely to drive repeat purchases, long-term contracts, and scaled capital expenditures.
Two recent updates on August 20th placed the distinction between "display value" and "production value" side by side. On one side, Unitree launched its R1 biomimetic 7-axis dexterous robotic arm the day after its listing, with a starting price of 9,900 yuan, targeting research and education, material sorting and assembly, and service robot development—demonstrating the company’s rapid progress in hardware commercialization and cost reduction.
On the other hand, Wang Xingxing acknowledged at the 2026 World Robot Conference that the biggest bottleneck preventing robots from widely entering factories and homes remains insufficient efficiency and limited generalization capability of embodied intelligence, as new tasks often require retraining. The former indicates that the ability to produce robots at lower costs continues to improve, while the latter reminds investors that reliably replacing human labor remains an unmet threshold.
A business moat must go one step further than a technological moat. Factory customers care more about whether the robot can operate stably for eight consecutive hours, how many weeks or months deployment requires, who maintains it when failures occur, whether it needs to be custom-reconfigured for a different scenario, and ultimately how much cost it can save the customer.
When reliability, delivery, after-sales service, data, and customer economics collectively form a barrier, technological leadership is more likely to translate into sustainable ROE.
The technological barriers themselves also require ongoing maintenance. The prospectus notes that the company’s relatively low number of patents may somewhat increase the difficulty of protecting its core technologies and preventing imitation.
In the rapidly evolving robotics industry, the moat is more likely to be a dynamic capability formed by continuous R&D and iteration, cost engineering, supply chain mastery, real-world scenario data, and organizational learning—rather than any single static patent.
Financial Conclusion
On its listing day, the easiest thing to price is action; over the next decade, the hardest thing to deliver is labor. Unitree’s sustainability depends on its ability to convert its motion control advantages into reliable labor capabilities, driving repeat purchases and consistent cash flow.

Three
Growth potential: In the future, will growth come from selling more robots or selling more productivity?
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Within the residual income framework, growth itself does not inherently create value. Growth only amplifies the "soul value" mentioned earlier if new investments continue to generate returns above the cost of capital. For Unitree, what matters is not the final size of the robotics industry, but whether it can maintain high returns during expansion.
Today, Unitree's core revenue still comes from hardware. While the hardware business has significant scale potential, its valuation ceiling is typically constrained by price declines, manufacturing costs, inventory, after-sales service, and competition. The long-term valuation potential depends more on whether Unitree can successfully complete three stages of upgrade.
The first stage is hardware productization—transforming robots from research prototypes into standardized products, expanding the market through sales volume, cost reduction, and rapid iteration. Unitree has already successfully navigated this stage.
The second section focuses on scenario-based solutions. Customers are no longer purchasing just a robot, but rather a bundled offering including the robot itself, end-effectors, model training, on-site deployment, software updates, and maintenance services. Revenue models are gradually shifting from one-time deliveries to a combination of hardware, projects, and services.
The third stage is the labor platformization. Different developers and industry clients can develop tasks on the same set of ontologies, interfaces, models, and data ecosystems; when adding new scenarios, there’s no need to customize from scratch each time; greater deployment volume generates more real-world data, which in turn enhances model generalization and task success rates.

Figure 2. Unitree Technology’s Three-Stage Growth Path: From Hardware to a Productivity Platform
If this positive cycle takes shape, Unitree's growth will no longer be about how many units are sold this year, but will become:
More installations → More data → Stronger models → Higher success rates → More use cases and repeat purchases
If each new deployment requires extensive custom development, on-site engineers, and after-sales personnel, the larger the scale, the more complex it becomes—revenue may grow, but profit margins, asset turnover, and cash flow may not improve in tandem. This model can boost revenue, but it doesn’t necessarily generate more excess returns.
Future metrics to monitor may no longer be limited to shipment volumes, but also include whether the same customer makes repeat purchases, whether the proportion of software and service revenue is increasing, whether the deployment cycle for individual use cases is shortening, whether the actual operating hours of robots are increasing, and how much total robot cost a customer must bear to save one dollar in labor costs.
Financial Conclusion
What determines the quality of Unitree's growth is not how many robots are sold, but whether each delivered robot can generate repeatable, scalable, and sustainably monetizable productivity without diluting capital returns.

Four
Risk Assessment: Given the same future returns, why should one person receive an 80% discount while another only gets a 50% discount?
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The risk in the Olson model ultimately feeds into the required rate of return for shareholders, which is the discount rate. The more uncertain the future earnings, the higher the return investors demand (i.e., the risk premium), and the lower the valuation that can be assigned today.
For founder-led hard tech companies like Unitree, risk assessment can be evaluated from at least three perspectives: management quality, corporate governance, and ESG.
➊ Management Quality: Can an excellent engineer become an excellent capital allocator?
The prospectus shows that Wang Xingxing serves simultaneously as Chairman, General Manager, and Chief Technology Officer, and is also a core technical personnel with over 15 years of experience in robotics research and development. The integration of founder, technical lead, and operational lead in one person has been a key organizational asset enabling Unitree’s rapid decision-making and continuous iteration.
However, after going public, the management team’s responsibilities will change. The company will no longer just need to build and sell robots; it will also need to manage billions in new capital, manufacturing facilities, talent pipelines, investor expectations, and more complex global operational risks.
For investors, the quality of management is better assessed by long-term commitment, discipline in capital allocation, ability to cut losses on failed projects, transparency and honesty in disclosures, and the capacity to build a second-tier leadership team that does not rely on a single founder.
➋ Corporate Governance: Centralized control can enhance efficiency but requires stronger checks and balances.
Yushu has implemented a special voting rights structure: Wang Xingxing’s Class A special voting shares carry 10 votes per share, while ordinary Class B shares carry one vote per share. At the same time, he also serves as Chairman, CEO, and Chief Technology Officer. This structure offers the advantage of a shorter decision-making process, enabling the founder to remain committed to a long-term technological roadmap and less susceptible to short-term market sentiment.
But this also means that independent board oversight, constraints on related-party transactions, major capital allocation, protection of minority shareholders, and succession planning will become even more important. The company has already established medium- to long-term incentives through an employee stock ownership platform, which helps retain key talent.
What will be more worth observing in the future is whether decision-making authority can increasingly rely on institutional processes, and whether major decisions can be adequately balanced by professional oversight.
➌ ESG: After robots enter society, externalities will shift from soft issues to hard costs.
From a traditional environmental risk perspective, Unitree currently primarily uses modular production methods and does not belong to a heavily polluting industry. According to the offering documents, the company has had no violations of environmental or ecological regulations during the reporting period and has not experienced any workplace safety incidents. This indicates that environmental and safety risks in traditional manufacturing processes are currently relatively well-controlled.
However, for general-purpose robots, the more important ESG issues of the future may not lie in smokestacks but in real-world use cases: physical safety when robots work alongside humans, data security and privacy concerns from cameras and sensors, cybersecurity, supply chain and overseas compliance, and the impact of automation on employment and liability boundaries. Once robots enter factories, commercial spaces, or even homes, these issues could translate into recalls, insurance claims, litigation, compliance challenges, reputational damage, and barriers or costs to customer adoption.
Overseas regulatory risks have already shifted from an abstract "potential future" to a concrete policy variable. In July 2026, the U.S. FCC imposed stricter equipment certification restrictions on newly developed humanoid and quadruped robots manufactured overseas.
Unitree disclosed that currently sold models, which have already obtained FCC certification, are not currently affected, but future new models may face the risk of being unable to be sold in the United States. Over the past three years, the company’s overseas revenue has consistently accounted for more than 40%, with revenue from the U.S. market representing approximately 13.30% in 2025.
Therefore, overseas regulatory and geopolitical risks are now directly impacting growth trajectories and ultimately entering the risk premium required by valuation.
Financial Conclusion
Wang Xingxing may be one of Yushu’s most critical organizational assets, yet also represents a key-person risk that must be factored into the discount rate; concentration of control enhances execution efficiency but requires stronger institutional checks and balances. Risk assessment is not about labeling a company, but about determining the appropriate discount to apply to future earnings.
03
How much of the future has been prepaid with approximately RMB 240 billion?
The first four dimensions address the company’s intrinsic quality; the price evaluation determines whether the stock is currently cheap and whether there is sufficient margin of safety. These two aspects should be considered separately.
A good company may be expensive to buy, and a bad company may be cheap, but value investing is more concerned with how much of the future has already been priced in at the current price.
Based on a market capitalization of approximately RMB 243.9 billion as of August 24, Unitree’s valuation corresponds to about 413 times its non-GAAP net profit for 2025 and a price-to-sales ratio of approximately 144 times. Compared to RMB 277.9 billion on August 20, the market has already voluntarily lowered some expectations. However, such a valuation still implies that the company must not only sustain high growth but also see its ROE rebound after IPO dilution, maintain a durable competitive advantage, ensure scalable and replicable growth, and avoid any major missteps in management or governance.
We can perform a scenario analysis to understand how high market expectations are. Assume investors require a 12% annualized return, and that after ten years, the market is still willing to assign Unitree a P/E ratio of 30:
Under an issued market cap of approximately RMB 61 billion, the net profit after ten years needs to reach about RMB 6.3 billion, equivalent to an annual growth rate of approximately 26.7% from the non-GAAP net profit of about RMB 591 million in 2025.
Under a market capitalization of approximately RMB 243.9 billion on August 24, the net profit ten years from now needs to reach approximately RMB 25.3 billion, equivalent to an average annual growth rate of about 45.6% over the next decade.
This is not a prediction of Unitree's profitability or a target price. It simply translates price into operational requirements: the offering price demands sustained strong operational performance over the long term, while the market price on August 24—even after a significant decline from the first-day high—still requires Unitree to maintain a high ROE for an extended period, preserve its competitive moat, sustain rapid growth, and keep risks at a low level.

Figure 3. The Expected Bill Behind the Price: Issuance Valuation vs. August 24 Valuation
Also note that, at the initial listing of Unitree, unrestricted tradable shares account for only approximately 7.44% of the total post-issue capital. With high market interest and limited tradable supply, the price during the initial trading days will be influenced by fundamentals, scarcity, and trading sentiment.
Short-term market capitalization can serve as an indicator of market sentiment, but it should not be directly regarded as a stable, long-term fair value.
High valuation risk does not negate the fact that Unitree is an excellent company. It means that the higher the price, the less room there is for error. Delays in product launches by a year, slightly lower gross margins, reduced asset turnover, poor capital allocation, or increased governance risks will all have amplified impacts on long-term value.
Financial Conclusion
Four-dimensional analysis helps determine how far a company can go, while price reveals how much margin of safety remains for investors. The issue with a ¥240 billion market cap is not whether Unitree is sufficiently excellent, but whether the market has already priced in too much future performance into today’s valuation.
04
My judgment:
Good companies and good prices should be answered separately.
Is Unitree Robotics a good company?
From a ROE perspective, Unitree has demonstrated initial capabilities in productization and capital efficiency, but needs to reestablish high returns after the IPO.
From a sustainability perspective, the operational advantages are already strong, but the business moat must still be validated through consistent performance, repeat purchases, and cash flow.
From a growth perspective, the long-term ceiling lies in transitioning from hardware to scenarios, and then to labor platforms.
From a risk assessment perspective, founder-led governance is a source of efficiency but requires more mature governance and ESG frameworks to reduce the discount rate.
Is Unitree in a good industry?
Highly likely. Long-term demand is supported by demographic shifts, rising labor costs, the need to replace hazardous tasks, advancements in AI models, and declining costs of robotic hardware.
According to Reuters, citing industry data, over 40,000 humanoid robots were delivered in the first half of 2026 in China, accounting for the vast majority globally; however, at the same World Robot Conference, Wang Xingxing also clearly pointed out that the efficiency and generalization capabilities of robots in real-world scenarios still fall short of what is required for large-scale adoption. This means that rapid industry growth and incomplete commercial maturity can coexist. A large industry does not guarantee success for every company, nor does it imply that the path to commercialization will progress as linearly as the market imagines.
Is Unitree at a good price now?
This can't be answered merely with industry enthusiasm. A market cap of approximately RMB 240 billion is not just a reward for Unitree’s past successes—it’s also an advance payment for what it might achieve over the next decade. While the price has cooled significantly from its extreme peak on the first day of listing, the current valuation still reflects strong confidence in the company, leaving very little margin for error in execution.
I prefer to view Unitree as an excellent hard tech company with real technology, real products, real revenue, and real cash flow. It is currently at a critical stage of converting product strength into high-quality capital returns, but the current market price already demands a high level of future performance.

The previous SpaceX article discussed how to turn dreams into cash flow. This one focuses on Unitree, addressing the core question of how to translate product strength into ROE, convert operational advantages into sustainable moats, turn shipment volumes into replicable growth, and gradually transform founder-driven speed into governable, risk-controlled public company capabilities.
What’s more worth tracking in the future isn’t daily stock price fluctuations, but the following five things:
ROE: After the IPO, can gross margin, asset turnover, and capital allocation collectively drive ROE back up after dilution?
Sustainability: Can humanoid robots transition consistently from research, demonstration, and data collection into industrial and commercial production environments, enabling stable operation and repeat purchases?
Growth potential: Can software, services, solutions, and the developer ecosystem enhance revenue repeatability, shifting growth from selling hardware to selling productivity?
Risk assessment: Will management’s capital allocation, governance checks and balances under special voting rights, and product safety and ESG risks increase the discount rate for future returns?
Valuation: Can profit growth keep pace quickly enough with the high expectations already priced into the current market valuation?
Understand these dimensions, then incorporate them back into the price to gain a more complete understanding of Unitree.
Investing in Unitree is not about betting on a single backflip or just the concept of embodied AI; it’s about whether the company can consistently generate high ROE through product strength, transform its technological advantages into sustainable moats, convert scenario expansion into high-quality growth, and ensure that future residual earnings ultimately reach shareholders—while keeping management, governance, and ESG risks under control.
This article is from the WeChat public account "CEIBS" (ID: CEIBS6688), author: Zhang Feida.
