Odaily Planet Daily reports that Meta has taken over the Instagram account "@muse" for its new AI product, forcing the renowned rock band Muse to change their official account to "@museband." This move has sparked strong criticism from netizens and band fans regarding Meta's account handling practices, leading to public backlash against Meta CEO Mark Zuckerberg.
Meta previously announced the launch of Muse, a personal AI agent app that allows users to delegate digital tasks such as scheduling appointments, filling out spreadsheets, and monitoring home security cameras to an AI assistant. Users can choose whether to permit Meta to use their interactions with Muse to train AI models; if they opt in, Meta will remove sensitive personal identifying information before using the data to improve the models. It is understood that Meta is currently facing pressure regarding AI security, privacy concerns, and the return on AI investments. Zuckerberg has previously stated that personal AI agents will be a key direction for the company’s future products and revenue growth, with plans to explore business models related to AI agent-driven shopping and transactions.