Intuit announced plans to acquire Sequence, an AI-native revenue management platform, to expand revenue management offerings for mid-market businesses. Financial terms of the deal were not disclosed. Intuit shares were up 6.04% at $329.20 at the time of publication on Thursday, according to Benzinga Pro data.
Sequence was founded in 2021. Sequence uses AI to help business-to-business finance and commercial teams automate the full quote-to-revenue lifecycle. Sequence's capabilities include deal configuration and pricing, billing, invoicing, collections and revenue recognition. The acquisition will strengthen Intuit Enterprise Suite, a resource planning and consolidation platform. The acquisition will also strengthen QuickBooks Online Advanced, Intuit's cloud-based accounting platform. The acquisition will expand Intuit's reach into sectors including business-to-business software, professional services, construction, healthcare and manufacturing.
Sequence co-founder and CEO Riya Grover highlighted the growing need for revenue management automation as usage-based and hybrid pricing revenue models increase business complexity. Ashley Still is Intuit's executive vice president and general manager of the Small Business & Mid-Market Group. Still said the acquisition extends Intuit Enterprise Suite into industries that increasingly use AI consumption models. Still said the acquisition advances Intuit's efforts to deliver AI-native enterprise resource planning for complex businesses. Grover and the Sequence team will join Intuit's Mid-Market product organization following the acquisition.
Intuit held $4.7 billion in cash and cash equivalents as of July 31. Intuit had total debt of $7.7 billion as of July 31.
Intuit reiterated financial guidance for the first quarter and full fiscal year 2027 in conjunction with Investor Day on September 17. Intuit expects fiscal 2027 revenue of $23,279 million to $23,512 million, representing growth of 9% to 10%. Intuit projects fiscal 2027 generally accepted accounting principles earnings per share of $20.12 to $20.36. Intuit expects fiscal 2027 adjusted earnings per share of $22.88 to $23.12, compared with the analyst consensus estimate of $24.04. Intuit expects first-quarter fiscal 2027 revenue of $4.29 billion to $4.31 billion. Intuit expects first-quarter fiscal 2027 adjusted earnings per share of $2.44 to $2.48.
Intuit stock carries a Buy rating with an average price forecast of $378. RBC Capital maintained an Outperform rating with a $385 price target on October 2. Evercore ISI Group maintained an Outperform rating with a $400 price target on September 18. Mizuho maintained an Outperform rating with a $430 price target on September 18.
Intuit Acquires AI-Powered Revenue Platform Sequence to Expand Mid-Market Offerings
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Summary
Intuit announced it will acquire Sequence, an AI-powered revenue management platform, to bolster mid-market solutions. Sequence automates quote-to-revenue processes like deal configuration, billing, and revenue recognition. The move will expand Intuit Enterprise Suite and QuickBooks Online Advanced. Co-founder Riya Grover noted rising demand for automation as companies shift toward usage-based pricing. Intuit’s Ashley Still called it a step toward AI-native ERP for complex businesses. As altcoins to watch gain attention, this acquisition shows how traditional firms are integrating AI. Market sentiment, tracked via fear and greed index, remains bullish on tech-driven growth. Financial terms of the deal were not disclosed.
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