Citing BitJie, as of December 31, 2025, the search volume for 'cryptocurrency' on Google has dropped to near its annual low, with U.S. consumer interest also hitting a yearly trough. The sharp decline in retail search activity reflects widespread investor fatigue, likely driven by market declines, regulatory shifts, and the volatility of memecoins. While historically low public interest has sometimes signaled market recovery, analysts caution that search trends reflect sentiment, not direct price signals, indicating the market is progressing steadily without the usual retail hype.
Global Crypto Google Search Interest Hits 2025 Low, Signaling Market Fatigue
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Summary
Global crypto Google search interest hit a 2025 low by December 31, with U.S. consumer interest also near its annual trough. The drop in retail search activity suggests market fatigue, likely due to falling prices, shifting regulations, and memecoin volatility. While low interest sometimes precedes recovery, analysts say it doesn’t directly affect price. Open interest remains stable, showing the market is moving steadily without retail-driven hype. Interest rates have had little impact on this trend so far.
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