Author: Nexblock Son Gi-hyun
South Korea’s economic and industrial news outlet Etoday and blockchain and digital assets specialist media Nexblock announced on September 2 that they have signed a memorandum of understanding (MOU) with global Web3 data platform RootData for collaboration on blockchain and digital assets data and content.

This partnership aims to provide Korean users with easier access to various industry data, including global Web3 projects, investment and financing opportunities, investment institutions, token unlocks, and market attention. Both parties will explore the feasibility of integrating RootData’s Web3 data with the content and data services of Etoday and Nexblock.
RootData is a global data platform providing blockchain industry-related data such as Web3 projects, investment firms, funding rounds, token unlocks, and project popularity. Through this collaboration, Etoday will leverage RootData’s data to strengthen the data foundation of its blockchain and digital asset reporting, while Nexblock will progressively explore synergies between Web3 professional content and data services, including project information, investment trends, token unlocks, and market trends.
Both parties will first conduct data linkage tests based on RootData’s Web3 data to identify data offerings and service formats valuable to Korean readers and users. The scope of collaboration will be gradually expanded based on test results and market feedback.
Lee Jong-jae, Vice Chairman of Etoday, said: "The Korean Web3 market is seeing growing demand for data-driven content that can systematically track global projects and investment flows. Through our partnership with RootData, we will launch a variety of data-driven content to help Korean readers better understand global Web3 industry trends."
YuBo Pan, Co-founder of RootData, said: "South Korea is one of the core markets for the Web3 industry and a key region in RootData’s future market expansion strategy. We look forward to bringing RootData’s accurate and comprehensive data to the South Korean market through our partnership with Etoday and Nexblock, providing better services to South Korean users and partners."
Both parties will use this MOU as a starting point to explore the potential applications of data in the blockchain and digital assets industry, and plan to conduct in-depth discussions on various collaboration options, including data-driven content, project information provision, market analysis, and joint promotion.
