Doubao Refutes Claim That Over Half of China's AI Computing Power Is Used for Short Drama Production

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Doubao’s Liu Xing disputed recent claims that over half of China’s AI computing power is used for short drama production, calling the data “somewhat unreliable.” He stated that ByteDance allocates approximately 10% of its total computing power to video generation and model training. The figures originated from a June investor sentiment report by Chinese Online, which listed 55% for short dramas, 24% for e-commerce marketing, and 15% for software development. Inflation data trends have not yet shown a clear correlation with AI resource allocation.

ChainCatcher report: Liu Xing, head of public relations for DouBao, a subsidiary of ByteDance, publicly questioned the claim that "over half of China's AI computing power is used to produce feel-good dramas," calling the related data "unreliable." He revealed that only about 10% of ByteDance’s total computing power is allocated to training and inference for video generation models—a figure that also includes model development and is not solely dedicated to short drama production. The controversy originated from an investor communication record disclosed by Zhongwen Online in June, which stated that 55% of domestic AI token consumption came from short dramas and video generation, 24% from e-commerce marketing, and only 15% from software development. After this data was republished, it evolved into the claim that "half of China’s computing power is used to make feel-good dramas," sparking broader discussions such as "America builds the future, China makes feel-good dramas."

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