ChainCatcher report: Coinbase has announced the rebranding of Base App back to Coinbase Wallet, reversing its decision from a year ago to refocus its self-custody app on trading and broader multi-chain access. Ryan Kass, Product Lead for Coinbase Wallet, stated that the wallet will serve as a “test kitchen” for products and assets not yet offered by Coinbase’s centralized exchange, with the first example being perpetual contracts supported by Hyperliquid. The wallet also supports long-tail assets and plans to gradually integrate new blockchains as they launch. Additionally, the wallet supports prediction markets and tokenized stocks. Coinbase stated that since Base App has evolved into a broader multi-chain trading platform, reverting to the Coinbase Wallet name is a logical step. Coinbase is promoting the wallet with the value proposition of “no KYC, no waiting, borderless”—users can begin trading within minutes of downloading the app, though some features remain subject to regional restrictions. The wallet will automatically detect and hide scam or malicious tokens, and all new markets and asset classes must undergo rigorous product and compliance reviews before launch. Background: In July 2025, Coinbase renamed Coinbase Wallet to Base App, positioning it as an “all-in-one app” integrating social features, mini-apps, messaging, payments, and trading. In March of this year, CEO Brian Armstrong acknowledged that the social experiment had “not been successful,” after which Jesse Pollak, founder of Base, handed over leadership of the app to Jordan “Cobie” Fish.
Coinbase Reverts Base App Name to Coinbase Wallet, Focusing on Trading and Multi-Chain Access
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Coinbase has reverted the Base App name back to Coinbase Wallet, refocusing on trading and multi-chain access. The wallet now serves as a "test kitchen" for new products such as perpetual contracts via Hyperliquid, long-tail assets, and tokenized stocks. The rebrand follows a failed social experiment under the Base name. The wallet promotes "No KYC, no waiting, no borders" and automatically filters scam tokens. On-chain updates show the app now undergoes strict compliance checks before launching new markets. Despite the change, some features remain regionally restricted. The move comes amid ongoing on-chain developments regarding exchange security, though no exchange hack has been reported.
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