Chinese toy companies report mixed H1 2026 earnings: Pop Mart net profit up 10.1%, Aofei Entertainment surges 370%

ME News reports that on September 4 (UTC+8), several listed companies specializing in pop culture IP derivatives disclosed their H1 2026 financial results. Pop Mart reported H1 revenue of RMB 17.173 billion, a 23.8% year-over-year increase, and a parent company net profit of RMB 5.038 billion, up 10.1% year-over-year. Domestic revenue grew 47.3%, while overseas revenue declined 11.1% to RMB 4.972 billion. Wang Ning, Chairman and CEO of Pop Mart, referred to 2026 as a “year of adjustment,” stating that sales growth is not the primary objective, with greater emphasis placed on corporate governance and operational health. Aofei Entertainment reported H1 revenue of RMB 1.332 billion, up 11.13% year-over-year, and a parent company net profit of RMB 174 million, a 370.70% year-over-year increase. Its subsidiary, Wandian Wuxian, incurred a loss of RMB 19.54 million during the first half of the year. Yuanlong Yatu generated revenue of RMB 1.164 billion, down 16.35% year-over-year, with a parent company net loss of RMB 3.68 million; revenue from its IP cultural and creative business reached RMB 46.42 million, up 134.48% year-over-year. Shifeng Culture reported H1 revenue of RMB 212 million, up 11.83% year-over-year, and a parent company net profit of RMB 3.09 million, down 26.09% year-over-year; revenue from trendy toys reached RMB 25.94 million, up 222.85% year-over-year. (Source: ChainCatcher)