Aptos and its subsidiary Lotte are bringing event tickets onto the blockchain. Aptos is expanding its collaboration with Daehong Communications, a subsidiary of Lotte Group, into the on-chain event ticketing space. The two parties plan to apply blockchain technology to concert tickets, exhibitions, and other cultural events. Previously, Daehong integrated Aptos into Giftiel, a digital voucher platform that has issued over 5 million vouchers and attracted more than 1.3 million active users since its deployment on Aptos. The new ticketing system aims to verify ownership, track tickets in real time, and reduce counterfeit tickets. Transaction data is recorded on the blockchain, enhancing verifiability during issuance and transfer. Notably, users will not need a crypto wallet or to pay gas fees themselves. The blockchain infrastructure is hidden behind a familiar ticket purchasing and usage experience, demonstrating how #Aptos is pursuing a Web3 application model accessible to mainstream users without requiring direct interaction with crypto.