source avatar比特欧 Elvin

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You can't have both fish and bear's paw. As far as I know, those focused solely on broad traffic do find it harder to secure collaborations—this ties into what the host mentioned about account positioning. But this industry has never been limited to just one way of surviving. X’s creator earnings give KOLs another option. Previously, everyone was desperately competing to produce content, and their feeds were flooded with similar posts. But since X is a social media platform, if everything that appears were purely the “valuable content” we idealize, it might actually discourage outsiders from engaging with X. Now there are more creators—and more ways to earn money. Some earn from creator payouts, others take on brand collaborations, some grow communities to drive revenue, and others run paid membership groups. Everyone has their own path to success, and I think that’s great. This is truly the best era for self-media.

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