When it comes to metrics for successful DeFi projects, it is often difficult to determine whether the figures represent genuine success or if they have been faked. For me, a key factor in evaluating a project is the number of real users it has over a given period. In other words: who is actually using the product? Is it sustainable, or was its "success" merely the result of yield farming? The latest figures from @turtledotxyz caught my attention and, frankly, I find them truly remarkable, especially considering the market conditions we have experienced over the past few months. Hare and Lunar Strategy are the first two external companies to build upon Turtle’s infrastructure. In the third quarter, Turtle and Lunar Strategy generated $1.04 million in revenue, based on actual payments received, excluding any intra-group transactions. I find this combination interesting. The team generates revenue through paid client work while simultaneously developing tools that could prove useful to other companies as well. It is a practical, hands-on approach to growth. Rather than relying solely on future adoption, commercial usage is taking place in parallel with product development. I am curious to see whether other independent companies will follow this same path. Genuine usage is always worth a closer look.
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