I like seeing a project get paid while it's still building. @turtledotxyz reports $1.04M in Q3 revenue across Turtle and Lunar Strategy, on a cash in basis and net of intercompany. Services and distribution brought that money in while the tools were being built, giving the build a source of funding. Tokenized assets excluding stablecoins stood at $46.1B on 4 November, but issuers still need to reach capital. That's why I find Turtle's liquidity distribution work interesting: the job already has paying demand before every tool is finished.
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