If you own an NFT collection and the founder starts sweeping their own collection, I'd say it can be GOOD, BAD, or downright UGLY, depending on the intention and execution. Here's my take: 🟢 GOOD – Confidence 1. The founder believes in their own project. 2. They're showing confidence by buying from the open market. 3. They're reducing sell pressure. 4. It can signal long-term commitment if backed by real development and delivery. 🟡 BAD – Artificial Floor Support 1. The founder is artificially supporting the floor price. 2. The market may start depending on the founder's wallet. 3. Holders might mistake temporary buying pressure for organic demand. 4. What happens when the founder stops buying? 🔴 UGLY – Manipulation 1. The founder creates fake hype around the floor. 2. They encourage holders to buy based on misleading signals. 3. They secretly dump later or use the sweep to create an illusion of demand. 4. The community becomes exit liquidity. My honest opinion A founder sweeping their own collection isn't automatically bullish. It's what happens after the sweep that matters. If the founder is buying with their own money, being transparent, building utility and rewarding the community, that's a positive signal. But if sweeping is the only strategy to keep the floor alive, that's a red flag. A founder should build demand, not just buy their own supply. Organic demand > Founder-supported floor. Always. 🔥