Humans are subject to the "anchoring effect," where initial numbers or information serve as a reference point, causing subsequent judgments to become irrationally skewed. For example, after seeing a watch priced at 100,000 yen, a watch priced at 55,000 yen may seem inexpensive—even though 55,000 yen is still very expensive—because the initial 100,000 yen price strongly influences perception.
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