In the end, scalpers will still turn to technology where they should, and still raise prices where they should. On the platform, what remains unavailable will still be unavailable; when buyers have urgent needs, they will still buy from scalpers, and physical stores will still continue to raise prices. The idea that Maotai has reached every household is just a story—something merely decorative in their ecosystem. In reality, they are filtering out the ordinary people they don’t want, leaving behind only the enduring, elite core.