Twitter’s algorithm has been updated again—small accounts and entertainment content remain the top choice! The core message of the latest update is simple: content that sparks replies will go viral. Likes and shares are just bonuses—replies are what matter most. This explains why more and more crypto influencers are posting all kinds of gossip and quirky cross-industry videos: These types of content naturally trigger reactions—people want to comment, relate, vent, or laugh—and thus generate high reply rates. Also, pushing boundaries requires strategy—it can’t be forced...

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