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Loopit has officially announced its funding round, raising $100 million. Products like this require massive computational power to generate high-quality content—I experienced its hunger for computing resources firsthand during a previous test, where I waited 690 minutes just to get through the queue. Additionally, several more competitors with similar models have emerged, making it increasingly unlikely to be a viable opportunity for small teams. ByteDance itself is also exploring related areas; many content formats on TikTok now feature early forms of interactive elements, such as quick-reaction games, “Sword and Shield Dog,” finger exercises, and more. This brings up the longstanding question again: Can new content-form startups succeed in displacing giants without being tied to new hardware platforms?

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