Gold’s Real Demand Engine Is India & Emerging Markets; Not the West. Around 70% of global gold demand comes from emerging markets, dominated by India 🇮🇳 & China 🇨🇳 India 🇮🇳 alone contributes 20% driven by: • Jewellery demand(cultural) • Investment demand (inflation hedge, savings) • Seasonal buying cycles (festivals like Diwali) On the supply side: • 74% comes from mining, globally diversified • Low regional concentration → reduced supply shock risk Gold is no longer a Western macro trade, it’s increasingly driven by Indian consumption patterns and Asian demand cycles.
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