Odaily Planet News: On January 18, the official X creators account @XCreators posted that the platform's creator payout amount by the end of 2025 reached a new high since the launch of its monetization program. The post also announced that X will increase incentives for original written content. The platform has positioned 2026 as the "Year of Creators," with a focus on long-form content such as articles, and plans to introduce a more detailed Creator Studio earnings overview panel.
The announcement states that X will distribute an additional $1 million in rewards in the next earnings cycle to the most outstanding original articles. Participating articles must be original content with a minimum of 1,000 words. The primary evaluation criterion will be the exposure of the posts in the home timeline feed. Participation is limited to U.S. users only. Articles that violate platform policies, contain hate speech, fraudulent, or manipulative content are not eligible. Eligible articles must be posted between January 16 and January 28.
