Odaily Planet Daily reports that, according to Cantor Fitzgerald’s latest report, as prediction markets rapidly grow, Robinhood and Coinbase are poised to be primary beneficiaries due to their large retail user bases and mature trading infrastructure. Although leading platforms such as Kalshi and Polymarket remain private companies, Robinhood and Coinbase have begun entering the market by integrating event-driven trading directly into their apps.
Cantor noted that prediction markets allow users to trade contracts on real-world events such as elections and economic data, with prices reflecting collective probability judgments. This model is similar to stock and cryptocurrency trading platforms, primarily generating revenue through trading activity. Robinhood’s prediction market product, launched after the U.S. election, has grown rapidly and has become one of its fastest-growing revenue streams; Coinbase, meanwhile, is gradually enabling these features for users by integrating Kalshi’s infrastructure.
The report suggests that prediction markets not only hold potential for retail trading but may also play a role in institutional hedging and macroeconomic forecasting in the future. However, regulation remains the greatest uncertainty, as their legal classification is still disputed between derivatives and gambling. (CoinDesk)