Odaily Planet News: Moonbirds' parent company, Orange Cap Games (OCG), has officially released the whitepaper "Birbillions Thesis," proposing a hybrid business model combining "physical collectibles" and "crypto memes." The whitepaper highlights a core pain point in the crypto industry: the divide between "serious companies" and "absurd memes." OCG aims to capture the attention of non-crypto users through physical toy distribution (via channels such as Asmodee and GTS), using the $BIRB token as a value coordination layer.
The data shows that OCG's physical revenue in its second year of operation has already reached $8 million. The argument claims that its goal is to become the first crypto-native consumer business to achieve $1 billion in annual revenue through physical sales, rather than relying on transaction fees or token sales.