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Fred Velez

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Something from today's Spaces stuck with me. We were discussing what actually makes a great memecoin. My answer was basically: The meme + the team. The person who spoke after me added community. And he was right. I left out one of the most important pieces. The rarest memes aren't simply funny. They make people FEEL something. People identify with them. They create for them. They defend them. They tell their friends about them. Sometimes they literally tattoo the damn thing on their bodies. When a meme is compelling enough to create an organic community, you've found something rare. But I've been thinking about it since the Space, and I actually think the framework has evolved even further. Because this cycle has variables that weren't nearly as important before. 1. THE MEME Does it have that magic? Can someone understand it immediately? Does it create an emotion strong enough to turn a spectator into a participant? 2. THE COMMUNITY Is it organic? Are people creating, evangelizing and participating because they genuinely care? A real community can become an enormous distribution engine. 3. THE TEAM This still matters tremendously. Someone has to manage the treasury. Build relationships. Talk to exchanges. Deal with market makers. Create partnerships. Manage liquidity. And keep executing once the initial excitement disappears. 4. THE CONTENT This one has become MUCH more important. Especially VIDEO. The best projects aren't just memes anymore. They're becoming entertainment brands. Great content keeps holders interested when the chart isn't moving. It gives the community something to share. And compelling video can reach millions of people who would never search for the token themselves. That's distribution. 5. THE ECONOMICS What does the project actually offer once someone arrives? Rewards? Buybacks? Burns? Games? Holder incentives? Treasury mechanics? A good meme can acquire attention. Good economics can help retain it. 6. AND NOW, FOR MEMESTOCKS: THE PAIRING This is an entirely new wrinkle. What stock is the meme paired with? Amazon? Apple? Nvidia? Micron? Does the pairing actually make sense? Because that stock already has its own enormous audience, narrative and community. A great memestock potentially gets access to two worlds at once: The meme community… and the community surrounding the company it's paired with. That's something previous meme cycles barely had to consider. So I've updated the framework I personally use when deciding whether a meme deserves more than a trade: **MEME COMMUNITY TEAM CONTENT ECONOMICS DISTRIBUTION / PAIRING** Any one of those can create a pump. Two or three can create a very successful project. But finding one where everything reinforces everything else? That's rare. And those are the ones I'm interested in finding early. Because eventually you're no longer looking at just a memecoin. You're looking at a brand, a community, a content engine and an economic network wrapped around a meme. That was the part of today's conversation I didn't have enough time to say. So consider this my addendum. 😬

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One more thing I left out of this framework: THE CHAIN MATTERS. You can have: A killer meme. A great team. An organic community. Amazing content. Strong tokenomics. And still be building on terrible soil. Because projects don't exist in isolation. The chain underneath them determines how much oxygen they have. Are there active users? Capital? Stablecoin liquidity? Cheap transactions? Good DEX routing? Easy onboarding? Wallet support? Builders? Market makers? DeFi infrastructure? Actual CULTURE? And maybe most importantly: Does capital already MOVE there? Because a meme on a dead chain has to manufacture almost everything itself. But put that same project inside an ecosystem with users, liquidity, infrastructure and constant activity… and now it can plug into something much bigger than itself. This becomes even more important with memestocks. If the chain already has tokenized equities, DeFi, liquidity, traders and financial infrastructure, the memestock isn't building in a vacuum. It's building inside a market. So maybe the complete framework isn't just: MEME COMMUNITY TEAM CONTENT ECONOMICS PAIRING It's all of that… × THE ENVIRONMENT IT LIVES IN. A great seed still needs fertile soil.

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BTC down. Market down. $DGUY up. $TE/MU up. Both showing significant relative strength. It’s easy to look strong when everything is green. But when the market is struggling and certain assets are moving against it? That’s when I start paying closer attention. These are the little things I notice. 👀

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MYSTERY SOLVED. Now we know why the entire crypto market is red. TEMU’s bull market machine is broken. Estimated repair time: 10–12 hours. Should we be concerned about the quality of the repairs? Probably. But I’m sure it’ll be OK. And OK is GOOD ENOUGH. SEND IT.

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BTC IS BLEEDING. MEANWHILE, base:0xe34356dcd3d7bb991248f322e4ec31b5d60bc54e JUST WICKED TO ALMOST $2M MARKET CAP. Apparently nobody told the Delivery Guy we're supposed to be having a risk-off day. Think about this. Bitcoin is struggling around $79.5K, trading beneath its daily 50 EMA. And this little memestock, barely six weeks old, just pushed to approximately $1.89M before pulling back toward $1.5M. I've been watching this chart closely. DGUY has repeatedly struggled to establish itself above the current resistance region. But buyers keep showing up. Here's what interests me technically. If we can establish a daily candle body above approximately $1.42M, I become increasingly constructive on continuation. Then I'm watching $1.66M. Get through that with conviction, and suddenly that $1.89M wick becomes a very interesting level to revisit. Of course, the rejection tells us sellers are still present. Nothing is confirmed yet. BUT HERE'S THE BIGGER PICTURE. Look at the video below. DGUY is literally arm wrestling BRETT. The content keeps coming. The developer keeps shipping. And more projects are building trading pairs around DGUY. It's developing an ecosystem while simultaneously building a recognizable cultural identity. That's what makes this project particularly interesting to me. The chart is showing relative strength. The creative execution keeps improving. And the ecosystem continues developing. ALL WHILE THE BROADER MARKET IS STRUGGLING. Now imagine what could happen if Bitcoin starts recovering and speculative appetite returns. No guarantees. A weaker BTC could still drag everything lower. But IMO, DGUY is demonstrating the kind of relative strength I pay attention to. Still early. Still speculative. AND THIS DELIVERY GUY KEEPS SHOWING UP FOR WORK. 📦😂

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HERE'S A PROBLEM WITH MEMECOINS THAT DOESN'T GET ENOUGH ATTENTION. The more successful a project becomes, the more expensive it can become to operate. Think about it. A small project might start with a few friends, a good meme, some liquidity, and a social media account. Everyone is volunteering their time. Life is good. Then the project starts gaining traction. Suddenly, expectations change. The community wants better content. More exposure. More partnerships. Exchange listings. Professional market making if the project expands to order-book exchanges. Developers to build new features. And people actually have to PAY for these things. Let's imagine a small team has $10,000 to work with. How much goes toward liquidity? How much toward content? Development? Security? Community management? And how much do you keep in reserve? That $10,000 can disappear surprisingly quickly. And if the project eventually needs professional market making or a serious exchange expansion, the financial requirements can become considerably larger. BUT HERE'S THE REAL PROBLEM. Where does the money come from? If the team depends on selling its own token to fund operations, those sales can create the very pressure that hurts the project. Yet without funding, how does the project continue growing? See the dilemma? This is why I increasingly pay attention to HOW projects fund themselves. Trading fees, sustainable treasuries, transparent budgets, and properly designed economic mechanisms can make a meaningful difference. Because a great meme can create demand. But a sustainable operation needs a way to fund the work. And the longer I'm in these trenches, the more convinced I become of something: THE BEST PROJECTS WON'T JUST BE THE ONES THAT KNOW HOW TO ATTRACT ATTENTION. THEY'LL BE THE ONES THAT FIGURE OUT HOW TO KEEP BUILDING AFTER THE ATTENTION ARRIVES.

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EVERYONE WANTS TO LAUNCH A MEMECOIN. Very few people understand what happens AFTER the launch. Let's pull back the curtain for a minute. You've got a great meme. You pick a blockchain, figure out where to launch, work out the tokenomics, arrange initial liquidity, and hit the button. Congratulations. You now have a memecoin. And probably a thousand problems you haven't even thought about yet. Because IF your project actually gains traction, things get considerably more complicated. Now you need to: Build a community and keep it engaged. Produce content CONSISTENTLY. Manage your treasury and liquidity. Establish relationships with other projects, builders, and ecosystem participants. Explore partnerships and exchange listings. Potentially negotiate with market makers. Manage security, infrastructure, marketing, and operational expenses. And somehow keep developing the project while doing all of the above. Then there's the money. Who's paying for all this? The developers? A community treasury? Trading fees? Token sales? Because none of this magically pays for itself. And here's something I think gets overlooked. Most memecoins never generate enough traction to even face these problems. But the ones that DO? They're no longer just managing a meme. They're operating something that increasingly resembles a BUSINESS. And IMO, that's where you start separating the projects that can survive a few weeks of attention from those capable of building something much bigger. A great meme might get you your first thousand holders. But it takes considerably more than a great meme to keep them. THE MEME GETS THE ATTENTION. THE EXECUTION BUILDS THE PROJECT.

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WHAT IF A DEV CONTROLLING A LARGE PORTION OF A TOKEN'S SUPPLY ISN'T ALWAYS A BAD THING? Hear me out. I've been thinking about something I call the GOOD SHEPHERD STRATEGY. Early-stage memecoins are fragile. Sometimes a few large holders selling into momentum can kill a rally before a project ever has a chance to develop. But what if the team behind a project controls a meaningful portion of the supply? And instead of dumping on every pump, they strategically manage those holdings to help the project grow? Think about it. Less immediate selling pressure. Potentially stronger price support. More time for the narrative, community, and liquidity to develop. A team that's genuinely committed to building something could use that control to help guide a project through its most vulnerable stages. BUT THERE'S A CATCH. The exact same concentration that can help a project survive can also destroy it. One large wallet. One bad decision. And suddenly the entire community becomes exit liquidity. That's why I call it the GOOD SHEPHERD STRATEGY. The key isn't simply how much supply a team controls. It's WHO controls it, WHY they control it, and WHAT they're doing with it. Are they transparent? Are they delivering? Are their incentives aligned with holders? Does their onchain behavior support what they're telling the community? Because concentrated supply doesn't automatically create a genuine floor. It can also amplify volatility and create enormous risk. IMO, responsible supply management can be a legitimate advantage for an early-stage project. But it requires something that's unfortunately pretty rare in crypto. TRUSTWORTHY PEOPLE. A good shepherd protects the flock. A bad one fleeces it. The trick is figuring out which one you've found. 🐑

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BTC IS DOWN ~3%. BUT LOOK UNDER THE HOOD. This is NOT as cleanly bearish as the candle makes it look. • BTC is testing the $80K–$81K zone • Open interest is DOWN ~3.3% • Funding is barely positive • ~$474M in liquidations • Latest 3 finalized BTC ETF sessions: OVER $1 BILLION in net inflows • 2Y and 10Y yields just dropped HARD That looks a lot more like a LEVERAGE FLUSH than the beginning of some massive short build. But here’s the contradiction: VIX jumped to 19. Nasdaq lost its 50 EMA. Breadth weakened. ETHBTC still looks terrible. So now we have something interesting. Rates are finally starting to give risk assets a tailwind… but risk assets haven’t accepted the invitation yet. IMO, one side of this divergence eventually has to give. If yields stay lower AND VIX starts rolling over while BTC defends $80K–$81K? WATCH OUT. That could be the fuel the next expansion has been waiting for. If $80K breaks and BTC loses ~$78.6K, different conversation. For now? Crypto spring still looks alive. Spring just has storms. 🌱

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I THINK PEOPLE ARE CONFUSING “NOT EVERYTHING IS PUMPING” WITH “THE MARKET ISN’T BULLISH.” I see something different. I think we’re in CRYPTO SPRING. And spring doesn’t mean straight up. It means the environment is slowly changing underneath the market. Look at today: BTC remains above its major daily + weekly moving averages. Bitcoin ETFs just saw roughly $527M of net inflows. VIX has fallen materially from the recent stress spike. The S&P 500 reclaimed its daily 50 EMA. The dollar pulled back. Oil pulled back. BTC continues showing clear relative strength. But… ETHBTC is still weak. Altcoin breadth is still weak. Nasdaq hasn’t fully repaired. Small caps haven’t fully repaired. Yields are still too high. That doesn’t invalidate the bullish thesis. IMO, it tells us where we are in the process. Bitcoin is leading. The broader market is waiting for confirmation. This is exactly why I keep calling it spring instead of summer. The flowers aren’t all blooming yet. But the ground is thawing. My bias remains UP over the larger cycle. There will be corrections. There will be consolidations. There will be moments where everyone thinks the move is over. But unless the structure materially breaks, I think those are pauses inside a larger recovery. And eventually? I still expect this cycle to end the way crypto cycles usually end: with everyone arriving late and a parabolic move that makes the early stages look obvious in hindsight. We’re not there yet. That’s the point.