Getting agricultural products into international markets requires more than just producing quality goods. Businesses also need to prove where those products come from. With 78 days until #EUDR, traceability is becoming increasingly important for coffee exporters targeting the European market. @dimitratech | $DMTR is already helping make this possible. In Mexico, Cafetales Hamburgo has achieved full traceability for 156 tonnes of coffee, working with around 100 smallholder farmers. This is what practical technology adoption looks like: helping farmers and businesses build reliable records of their produce and prepare for stricter market requirements. Waiting until the last minute could make things much harder for exporters.