
> Study "Mashinsky" > Focused founder, big talker > launches celsius in 2017 > "banks are not your friends" > pays up to 18% on your crypto > wears a "banks are not your friends" t shirt on live streams > takes in billions of user deposits > secretly makes risky bets with them > june 2022 freezes all withdrawals > 1.7M users locked out > bankrupt a month later > 2025 sentenced to 12 years > turned out he was the bank > and he wasn't your friend either > story is over

