
An AI grandma called Granny Spills got 2.1M followers on Instagram with only 240 posts, and her account even has a verified blue check... In this video she dances in the snow wearing a pink fur coat, pink gloves and a pink bag, and behind her there is a pink private jet with her name written on the side. The whole clip is only 15 seconds long, but it shows everything about the character, because you instantly see that she is old, rich and dramatic and doesn’t care what anyone thinks about her. I think the main reason this account works is the contrast, because nobody expects a grandma in a headscarf to flex like a pop star and talk about designer bags. Her bio openly says that the profile is AI-generated and that she was created by an AI studio, but 2.1M people still follow her and wait for every new video. For me this is the best proof that people don’t care whether a character is real, because what they really care about is whether the character is fun to watch and easy to recognize. The way the account makes money is also very smart, because there is an email for brand deals, an affiliate link in the bio, a fan channel with 6.5K members and a story highlight where people can order custom videos from Granny. So one AI grandma turned into a small business with several income streams, and nobody has to stand in front of a camera to make it work. Honestly, I think most people who start with AI characters make them too young and too perfect, and that’s why their accounts look exactly like thousands of others. An old lady in pink with huge sunglasses is much easier to remember, and the older and more dramatic the character is, the funnier every luxury flex looks. That’s why I always start with the personality before I make the face: I decide who the character is, what she loves and how she talks, and only then I build a reference sheet in Higgsfield so she looks the same in every video. After that I put the character into simple trends like this dance and keep repeating it until one of the videos explodes. Would you follow an AI grandma who flexes harder than real influencers? 👇
