DeepMind's CEO wants a referee for frontier AI Demis Hassabis (@demishassabis) is calling for a new standards body to vet frontier AI models before release, modeled on Wall Street's FINRA. Government-backed, industry-funded, run independently. Labs would share models up to 30 days before launch, voluntary at first, then required to pass to deploy in the US. It would replace the ad hoc reviews of Anthropic's Mythos and OpenAI's Sol that drew fire for opaque, non-expert calls. But a self-regulator funded by the labs it polices carries obvious tension, and the White House's own AI advisor recently said there "will not be an FDA for AI." Hassabis says AGI is only a few years out. Can the rulebook catch up in time?