
Distribution via social media has been a cornerstone of the Bitcoin Strategy. Strategy have been open about this. At 5M followers Saylor’s X account is formidable. Combine this with a network of other high tier accounts, and you have a veritable distribution machine. There is next to no marginal cost to send a post. Given the easy access to listed securities for retail investors, each post from Saylor probably converts directly into purchases of MSTR, STRC, or whatever other ticker he decides to post. Same with each television appearance, etc. The retail investor % on STRC supports this theory of Digital Credit distribution. Social media is the primary mechanism to sell securities. Our advantage in distribution is critical for us in maintaining our leading position in the industry. When Strategy posts about other securities they are directly diverting capital flows from their own products, to these other securities. There are finite investment flows each trading day. What Saylor chooses to promote has an enormous impact on market outcomes. Think what would happen to a smaller treasury company if Saylor chose to regularly post about it. Think what happens to companies he chooses to ignore. $MSTR $STRC
