# PEPE is one of the most famous memecoins, created based on the popular internet character Pepe the Frog. Launched in 2023 without any real utility, it quickly went viral due to memes, hype, and a massive community. The token operates on the Ethereum blockchain and attracted traders by delivering enormous returns to early investors. PEPE is often used as a speculative instrument: it rises on waves of trends and active discussions on social media. It is a high-risk asset, but such coins sometimes become drivers of the memecoin market. PEPE's success lies in the power of the community and pure meme energy.