Samsung Announces Full Integration of AI Across All Business Units

Odaily Planet Daily News: Samsung has officially announced the advancement of its "AI Grand Transformation," aiming to fully integrate artificial intelligence across all business operations of its affiliated companies and establish dedicated AI organizations for each affiliate. This initiative is a concrete implementation plan following Samsung Electronics Chairman Lee Jae-yong’s New Year address this year, in which he called for changes in work methods and organizational DNA. This month, Samsung will officially introduce external generative AI services such as Gemini, ChatGPT, and Claude across its affiliated companies, with plans to apply AI across software, marketing, development, and manufacturing sectors—covering eight core processes: development, procurement, manufacturing, logistics, marketing, sales, service, and business support. Samsung will also conduct a two-day, hands-on AI intensive training program this month for approximately 50 presidents of affiliated companies, followed by phased training for around 2,300 senior executives, with AI training for all employees expected to be completed this year. The newly established dedicated AI organizations will be responsible for formulating AX promotion strategies for each company, managing data and model operations, and cultivating AI talent. (etnews)